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Step 3 · GTM Planning

GTM Planning Workspace

Plan at the GTM Segment level — the intersection of Market, Customer Size and Category. Market and Customer Size rows are summaries that aggregate automatically from their child segments. Adjust allocation, Actual funnel and Target funnel on each leaf to see the commercial impact instantly.

Total allocation
0%
100 percentage points remaining.
Market → Category → Customer Size · edit allocation at any level
1 GTM Segments
Scope
Allocation
Revenue
Pipeline
Deals
Coverage / Win
Overall totals
Live · updates as you plan
0%
£0
Target £0
£0
Target £0
0
Target 0
0.00× · 0%
Cov Target 0.00×
Win Target 0%
Global
GTM Segment
%
£0
Target £0
£0
Target £0
0
Target 0
0.00× · 0%
Cov Target 0.00×
Win Target 0%
Commercial Assumptions
Average Deal Size
GBP
Inherited from Global Default
Commercial Impact
Complete this GTM Segment to see projected Revenue, Pipeline, Deals and Coverage.
  • · Allocation is 0 — assign a share of the overall target.
  • · No target conversion rates set for this funnel.
  • · Average Deal Size resolves to 0 — set a Global default or an override.
Highest-Leverage Opportunities
No optimisation opportunities identified.
Current funnel is performing at target across every stage.
Funnel · Actual vs Target
Stage
Actual
Target
Improvement Needed
Primary Impact
Impact Type
Suspect → MQL
%
Inherited
%
Inherited
✓ Target met
MQL → SAL
%
Inherited
%
Inherited
✓ Target met
SAL → SQL
%
Inherited
%
Inherited
✓ Target met
SQL → Stage 1
%
Inherited
%
Inherited
✓ Target met
Stage 1 → Won
%
Inherited
%
Inherited
✓ Target met
Total allocation
0%